Tag: Kirstie Deane  |  View all recent posts
Tuesday, March, 18, 2014  |  Floral & Event Designers
Happy Tuesday Guys....and today the café is back with our "Meet the Designer" series....stopping by the cafe today is the oh-so-talented and beautiful Kirstie Deane of Ruby & The Wolf.  Kirstie's floral designs are simply STUNNING!  I adore her style and though I've never met her personally, I feel like we are "floral sisters"!  Kirstie made the leap in the floral industry in 2013...yup, can you believe that it's only been a year...she ROCKS!  Here's a little snippet from the lady behind all those beautiful floral designs.....

"I’ve dreamed of becoming a florist for many years but only made the leap last year (in 2013). Now, of course, I wish I’d done it years ago! I trained at the wonderful Tallulah Rose Flower School in Bath in the South West of England in May and launched Ruby & The Wolf in July so everything stills feels very new! I currently work from home – at our kitchen table. We are building our own house this year and we’re planning to build a workshop in the garden that will become Ruby & The Wolf HQ. I can’t wait!
 I’m based in Bristol in the South West of England and will travel throughout the South West, or further for the right event."

So, without further ado, let's check out Kirstie's fun interview and don't you just love her "selfie" image she sent over...so cool!!  Enjoy!!

Kirstie Deane of Ruby & The Wolf

TBC:  What’s a typical day like for you?

KD: I don’t have a typical day really but, if it’s a flower market day, then I usually set the alarm for 5:30. I’m not saying I actually get up at 5:30 but I try! Then it’s conditioning and designing and, if I have time, photographing my designs. If I haven’t got my hands on any flowers then I’m usually catching up with the business side of things or planning forthcoming events. We’re also building our own family home this year so I spend time planning for that. Oh, and everything has to fit around the school run and making time to hang out with my two little boys.

TBC:  What wedding trend would you like to see disappear?

KD:  I think trends are a good thing in some ways; refreshing the way things are done. Of course many things become ‘over done’. I suppose I don’t really understand the trend for having lots of props that don’t have any real connection to the venue or to the couple. I like more natural elements like flowers and candles. But then I would say that wouldn’t I!


TBC:  Describe your client?

KD
Someone thoughtful and creative.  

TBC:  Where do you find inspiration?

KD:  I love design and I’m inspired by so many things; art, film, fashion, and especially photography and interiors. My previous career was in the animation industry. I worked at an amazing company called Aardman who make very British films about a man called Wallace and his dog Gromit. Animation is such a visual environment where every ‘frame’ counts and I think I became accustomed to seeing the tiny details in everything.

I’m also inspired by the countless amazing florists you have in the states – in particular, I love Amy Osaba’s work. Two of my favourite British florists are Jo Flowers and The Blue Carrot. If they lived closer to me, I’d beg them to let me intern with them!


TBC:  Finish this statement:  A bride’s bouquet should reflect……

KD:  … the feel of the whole day.


TBC:  Name one of your favorite “vendor” sources that you just can’t do without.

KD:  There is a wonderful flower grower right in my village. I couldn’t do without her amazing blooms. I’m planning to build up more relationships with local growers this year.  
 

TBC:  Describe your design style.

KD:  I think my style is natural, elegant and timeless. I really hope that’s how other people see my style too.

TBC:  To date, what has been the highlight of your career?

KD:  Getting my first wedding booking that wasn’t a friend! I’m sure that sounds really lame to those who have been in the game for a while, but it felt really, really good.  And I was giddy when Jo Flowers and The Blue Carrot followed me on Instagram. Getting a ‘like‘ from people I’ve admired from afar really helps me feel like I’m on the right track.





TBC:  When I’m designing, I love to light my candles and play “old school” music.  Do you have a ritual that you like to do when designing?

KD:  I
f I’m conditioning flowers then I love to listen to loud music and have a bit of a dance! I like to find new music and I’m currently loving a British artist called Ella Eyre. I tidy up before I start working on the actual designs, I like to have a clear space so I can really see the flowers and the design coming together and I like a quiet space, so I usually turn the music down and get completely lost in what I’m doing.  

TBC:  What’s your favorite part about weddings when it comes to the florals?

KD:  I love quietly stepping back at the venue when everything’s finished and in its place; seeing the overall design come together.


TBC: What was your “big break”?

KD: Being asked if I would like to be featured on The Bride's Café! I’m an avid blog reader and I’ve followed The Bride's Café since long before taking the plunge and changing career. I’m so happy that you like what I do Janie!


TBC: Aww...thanks so much Kirstie..so sweet of you to say and I ADORE your work, I'm truly happy to have you stop by the cafe...xoxo

TBC:  Describe a “wedding weekend and how many additional staff do you hire?

KD:  I’ve only worked on small events so far and, with my husband’s support I’ve managed everything myself. To be honest, I like it that way at the moment but I hope that I will need to find other help eventually.


TBC: What advice would you give to upcoming floral designers?

KD: I don’t know if I’m really qualified to give advice yet but having a vision for Ruby & The Wolf, developing my skills and honing my own style has been important to me. I’ve also found that I’ve had to be a ‘jack of all trades’ and I’ve worked hard on my photography and web-design skills as well as learning about good business practice, PR and marketing.



TBC:  If you had to make a career change, what would you do?

KD:  This is a second career for me and I don’t plan a change any time soon. I love interior design so I guess it would be that. That said, I think that even the most perfectly designed space doesn’t feel finished until it has beautiful lighting and some plants or flowers, so I’d still get to sneak in some floral design.


TBC:  Describe your personal style…what are your favorite stores to shop at?  Personal as in your fashion style or your home.

KD:  I
n terms of fashion, I like to be casual but classic. I shop on the high street and pretty much have a uniform of jeans and a T-shirt with a tailored jacket and usually a statement necklace or ring.
 
For the home, I really love shopping at reclamation yards and antiques fairs. I love Anthropologie and British designer Abigail Ahern but I like to shop around to avoid anything looking to ‘coordinated’.


Just for fun: 

TBC:  Do you prefer tea or coffee?

KD
Coffee  

TBC:  Do you prefer blogs or magazines?

KD
I love the tangibility of a magazine and pulling out images to create inspiration boards, but you really can’t beat the personal nature of a blog. 

TBC:  Chocolate or Vanilla?

KD
Chocolate. Always! 

TBC:  And, I have to ask…what’s your favorite flower?

Kirstie
I have a favourite for every season and it changes all the time as I discover new varieties, but to be honest, I’m usually drawn to the big, blousy, show-off flowers!


Kirstie, thanks SO much for stopping by the cafe today and sharing a little of your world with us...I hope you have an AMAZING wedding season and we look forward to your next visit at the cafe....guys, head over to Ruby & The Wolf and check out what Kirstie has been up to lately.....xoxoxo

(Image #7 captured by Liberty Pearl Photography)


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